If you think personal change is challenging, takes too much time, is expensive or can only come in pill form, think again. Knowing You takes you on a shockingly simple journey of self-discovery. Packed with case studies and practical examples, this book shows that change can be achieved easily from within. It's not magic: it's neurology. Find out how to: ? Stop blaming yourself and procrastinating, and understand how your brain works ? Identify, understand and delete limiting beliefs ? Become your own belief architect and design empowering beliefs that will serve you ? Achieve unthinkable change that transforms your life forever