We normally think that the press are cantankerous, obstinate, and ubiquitous in its search for truth. In Manufacturing Consent Edward Herman and Noam Chomsky show how an underlying elite consensus largely structures all facets of the news. Far from challenging established power, the media work hard to discover and mirror its assumptions. The authors skilfully dissect the way in which the marketplace and the economics of publishing significantly shape the news. They reveal how issues are framed and topics chosen, and contrast the double standards underlying accounts of free elections, a free press, and governmental repression. The authors conclude that the modern mass media can best be understood in terms of a 'propaganda model'. News and entertainment companies dedicate themselves to profit within the established system. Their interests require that they support the governing assumptions of state and private power. The propaganda model provokes outrage from journalists, editors and broadcasters, but twenty years after first publication, Manufacturing Consent remains the most important critique of the mass media.
A detailed and compelling political study of how elite forces shape mass media.
Edward S Herman and Noam Chomsky investigate how an underlying elite consensus structures mainstream media. Here they skilfully dissect the way in which the marketplace and the economics of publishing significantly shape the news.
This book reveals how issues are framed and topics chosen, and the double standards underlying accounts of free elections, a free press, and governmental repression between Nicaragua and El Salvador; between the Russian invasion of Afghanistan and the American invasion of Vietnam; between the genocide in Cambodia under a pro-American government and genocide under Pol Pot.
What emerges from this ground-breaking work is an account of just how propagandistic our mass media can be, and how we can learn to read them and see their function in a radically new way.